Papúa is a men luxury swimwear brand from Colombia. Their slogan "Adventurous spirit with effortless style" reflects the spirit of the men who use their swimsuits. The lettering we were commanded to design for the slogan aims to play with both the spirit of these men and the original prints of their swimwear. Photography by Santiago Sepúlveda
This project was developed with my friend and partner Federico Parra (by Monograma).
Lettering on the web